When was the last time you were genuinely surprised? Truly delighted? Provoked into understanding, or inspired to connect with a stranger?

Did this happen in a classroom? In your workplace?
Our learning spaces -- whether "in school" or "on the job" -- should feel more like the interaction depicted in the advertisement below created by the Paris office of global agency TBWA for SNCF, the state-owned railway system in France.

Guerrilla placement, a sly surprise, and an impish sense of humor -- creating connection and conversation.

Above all, the interplay relies on human quirks and quiddities to impart knowledge about communication overcoming language and distance.

Think about it: in an ad for a railway, there's not a single train or even train station.

But I dare say you got the point. Certainly the folks who rode the bike or had their portrait drawn or danced in step all understood the message, partly because they acted it out, imprinting it on their bodies through their participation.

I want to learn more things this way.

Don't you?

Daniel Rabuzzi is Executive Director at Mouse.